Auto-Comment WhatsApp Messages on Client Records
Every WhatsApp message from a known contact is instantly added as a comment on their Airtable record. Your entire conversation history lives in your CRM, no copy-paste needed.
Trigger
New Message Received
Triggered in real time when your WhatsApp Business number receives an inbound message from a customer (text, media, location, or contact). Delivered via the Cloud API webhook.
Action
Create Comment
Creates a new comment on a specific record within an airtable base and table.
Why this helps
You have client contact records in Airtable, but the actual conversation thread lives in WhatsApp. To see the full context, you have to switch apps, search through messages, and piece things together manually. Context gets lost between tools.
- Complete conversation history: every message tied to the client record
- Context always available: open Airtable, see the full exchange
- Audit trail: timestamped comments show exactly what was said and when
- Team alignment: everyone can see the same message history
Setup
Build it in a few focused steps.
- 1Connect WhatsApp and Airtable to Notis.
- 2Ensure your Airtable contacts table has a phone number or contact name field to match against.
- 3Ask Notis: 'Whenever I receive a WhatsApp message, find the matching contact in my Airtable and add the message as a comment, including the timestamp.'
- 4Test with a message from an existing contact.
- 5Adjust the matching logic if needed (e.g., 'Match by phone number' or 'Match by contact name').
Questions about this workflow
How does Notis know which Airtable record to comment on?
It matches the WhatsApp sender's phone number (or name) to your Airtable contacts table. You define the matching field when you set up the automation.
What if a contact isn't in Airtable yet?
Notis can create a new record first, then add the comment. Just ask in your automation prompt.
Are media attachments logged too?
Notis logs text and attachment metadata (type, size, link if available). For privacy, media files aren't stored in Airtable—just a reference to them.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Whatsapp to Airtable. A trigger fires from one place; an action lands in another.
Whatsapp triggers
Airtable actions
Message Status Updated
Triggers when a WhatsApp message status changes. IMPORTANT LIMITATION: WhatsApp Cloud API does not provide a native polling endpoint for message status. Status updates are ONLY delivered via webhooks in real-time. This trigger cannot directly poll the WhatsApp API for status updates. This trigger will return empty results as WhatsApp does not support this operation. To track message status updates, you must: 1. Set up a webhook endpoint to receive status notifications from WhatsApp 2. Store the webhook data in your own database 3. Use a different mechanism to query your stored webhook data For more information, see: - https://developers.facebook.com/docs/whatsapp/cloud-api/webhooks
Create base
Creates a new airtable base with specified tables and fields within a workspace; ensure field options are valid for their type.
New Message Received
Triggered in real time when your WhatsApp Business number receives an inbound message from a customer (text, media, location, or contact). Delivered via the Cloud API webhook.
Create Comment
Creates a new comment on a specific record within an airtable base and table.
Interactive Reply Received
Triggered when a customer taps a quick-reply button or selects an option from an interactive list message you sent.
Create Field
Creates a new field within a specified table in an airtable base.
Message Template Status Update
Triggered when the review status of a WhatsApp message template changes — for example approved, rejected, or flagged — on your WhatsApp Business Account.
Create multiple records
Creates multiple new records in a specified airtable table.
Create a record
Creates a new record in a specified airtable table; field values must conform to the table's column types.
Create table
Creates a new table within a specified existing airtable base, allowing definition of its name, description, and field structure.
Delete Comment
Deletes an existing comment from a specified record in an airtable table.
Delete multiple records
Deletes up to 10 specified records from a table within an airtable base.
Connect any two apps with Notis in the middle.
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When this happens · Trigger
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