Schedule Reflection Time for Lost Subscriptions
Every cancellation teaches you something. Calendar it before the lesson fades.
Trigger
Subscription Deleted Trigger
Triggered when a subscription is deleted in Stripe
Action
Create Event
Creates an event on a google calendar, needing rfc3339 utc start/end times (end after start) and write access to the calendar. by default, adds the organizer as an attendee unless exclude organizer is set to true.
Why this helps
Subscription cancellations sting and blend together. Without a dedicated reflection moment, patterns go unnoticed. Understanding churn takes intentional time you rarely protect.
- Identify churn patterns before they escalate
- Protect time to learn from customer feedback
- Reduce shame and emotional friction around churn
- Build a repeatable reflection practice
Setup
Build it in a few focused steps.
- 1Connect Stripe and Google Calendar to Notis.
- 2Create an automation: 'When a subscription is deleted, block 20 minutes on my calendar for a reflection—understand the reason and capture key insights.'
- 3Set the trigger to 'Subscription Deleted' and pick a channel for notifications.
- 4Test with a test cancellation; adjust reflection timing based on your preference (same day, next morning, Friday review, etc.).
Questions about this workflow
What if I don't know why they cancelled?
Add it to the reflection prompt: 'Block time and remind me to reach out and ask.' Notis can trigger outreach alongside reflection.
Should these be recurring?
You control the frequency. Say 'Do this for every cancellation' or 'Only for annual plans over $1,000.' Notis adapts.
Can I compile these insights into a report?
Yes. Expand your prompt: 'Log the cancellation and add it to my weekly churn summary.' Notis can aggregate insights.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Stripe to Google Calendar. A trigger fires from one place; an action lands in another.
Stripe triggers
Google Calendar actions
Charge Failed Trigger
Triggered when a direct charge fails in Stripe's legacy Charges API
Insert Calendar into List
Inserts an existing calendar into the user's calendar list.
Checkout Session Completed Trigger
Triggered when a checkout session is completed in Stripe
Update Calendar List Entry
Updates an existing entry on the user\'s calendar list.
Invoice Payment Succeeded Trigger
Triggered when an invoice payment is successful in Stripe
Delete Calendar
Deletes a secondary calendar. use calendars.clear for clearing all events on primary calendars.
Payment Intent Failed Trigger
Triggered when a payment intent fails in Stripe
Update Calendar
Updates metadata for a calendar.
Product Created Trigger
Triggered when a product is created in Stripe
Clear Calendar
Clears a primary calendar. this operation deletes all events associated with the primary calendar of an account.
Subscription Added Trigger
Triggered when a subscription is added in Stripe
Create Event
Creates an event on a google calendar, needing rfc3339 utc start/end times (end after start) and write access to the calendar. by default, adds the organizer as an attendee unless exclude organizer is set to true.
Subscription Deleted Trigger
Triggered when a subscription is deleted in Stripe
Delete event
Deletes a specified event by `event id` from a google calendar (`calendar id`); this action is idempotent and raises a 404 error if the event is not found.
Create a calendar
Creates a new, empty google calendar with the specified title (summary).
Connect any two apps with Notis in the middle.
Not just Stripe and Google Calendar. Any combination from 985+ integrations.
When this happens · Trigger
Do this · Action
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