Emoji Reactions Trigger Campaign Enrollment

React with a thumbs-up or star to a Slack message about a lead, and Notis instantly adds them to your Salesforce campaign. Lightweight, frictionless, and no one has to remember a field-mapping rule.

Trigger

Message Reaction Added

Triggered when a reaction is added to a message in Slack. Supports optional filtering by channel and emoji name.

Salesforce logo

Action

Add lead to campaign

Adds a lead to a campaign by creating a campaignmember record, allowing you to track campaign engagement.

Why this helps

Campaign management is scattered. You discuss leads in Slack, but manually adding each person to the campaign in Salesforce requires context-switching, remembering who you talked about, and clicking through forms.

  • Reduce friction in nominating leads for campaigns
  • Keep campaign workflows in Slack where your team already is
  • Track which leads were discussed and approved in one place
  • Let Notis handle the campaign enrollment so you don't forget

Setup

Build it in a few focused steps.

  • 1Connect Slack and Salesforce to Notis (one-time portal setup)
  • 2Create an automation: "When someone reacts to a message, add that lead to a campaign" (configure via DM or Automations portal)
  • 3Specify which emoji triggers the automation (e.g., thumbs-up, star) and which Salesforce campaign to add leads to
  • 4Choose Channel Message Reaction as your trigger
  • 5Test: have a team member react to a message about a lead and confirm it appears in Salesforce campaign membership

Questions about this workflow

Which emoji should I use?

Any emoji works. Choose one that your team recognizes as a nomination (thumbs-up, star, checkmark). Notis lets you pick the reaction type.

Can I add the same lead to different campaigns based on different reactions?

Yes. Create multiple automations—one for each emoji + campaign combo. Notis can handle that complexity behind the scenes.

What if the person reacted to isn't yet a Salesforce lead?

Notis will try to match the name from the message to an existing lead. If no match, it can create one first, then add to campaign (set that in your prompt).

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Slack to Salesforce. A trigger fires from one place; an action lands in another.

Slack logo

Slack triggers

Salesforce logo

Salesforce actions

New Channel Created Trigger

Triggered when a new channel is created in Slack.

TriggerInstant

Create Salesforce Account

Deprecated: creates a new salesforce account using a json post request, requiring 'name'; specific fields (e.g., custom, dunsnumber) may have org-level prerequisites.

ActionInstant

Channel Message Received

Triggered when a message is posted in a Slack channel (public, private, or multi-party IM). Does NOT match direct messages.

TriggerInstant

Add contact to campaign

Adds a contact to a campaign by creating a campaignmember record, allowing you to track campaign engagement.

ActionInstant

Direct Message Received

Triggered when a new direct message (DM) is sent to a user in Slack. Catches all DMs across all DM channels.

TriggerInstant

Add lead to campaign

Adds a lead to a campaign by creating a campaignmember record, allowing you to track campaign engagement.

ActionInstant

Message Reaction Added

Triggered when a reaction is added to a message in Slack. Supports optional filtering by channel and emoji name.

TriggerInstant

Add product to opportunity

Adds a product (line item) to an opportunity. the product must exist in a pricebook entry that's associated with the opportunity's pricebook.

ActionInstant

Message Reaction Removed

Triggered when a reaction is removed from a message in Slack. Supports optional filtering by channel and emoji name.

TriggerInstant

Apply lead assignment rules

Applies configured lead assignment rules to a specific lead, automatically routing it to the appropriate owner based on your organization's rules.

ActionInstant

Reaction Added Trigger

DEPRECATED: use `SLACK_MESSAGE_REACTION_ADDED` instead. Triggered when a reaction is added to a message in Slack.

TriggerInstant

Associate contact to account

Associates a contact with an account by updating the contact's accountid field.

ActionInstant

Reaction Removed Trigger

DEPRECATED: use `SLACK_MESSAGE_REACTION_REMOVED` instead. Triggered when a reaction is removed from a message.

TriggerInstant

Clone opportunity with products

Clones an opportunity and optionally its products (line items). creates a new opportunity with the same field values and products as the original.

ActionInstant

New Bot Message Received Trigger

DEPRECATED: use `SLACK_CHANNEL_MESSAGE_RECEIVED` with `is_bot_message=true` instead. Triggered when a new bot message is posted to a Slack channel.

TriggerInstant

Clone record

Creates a copy of an existing salesforce record by reading its data, removing system fields, and creating a new record. optionally apply field updates to the clone.

ActionInstant

Connect any two apps with Notis in the middle.

Not just Slack and Salesforce. Any combination from 985+ integrations.

When this happens · Trigger

Do this · Action

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