Label Linear Issues by Marketing Campaign Source
After a marketing campaign ends, Notis automatically labels all related Linear issues with the campaign name. Your team can instantly see which campaigns generate deals.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Create a label
Creates a new label in linear for a specified team, used to categorize and organize issues.
Why this helps
Campaigns generate leads and deals, but you can't easily track which linear issues came from which campaigns because labels aren't applied automatically. You miss insights into which campaigns actually drive revenue.
- Campaign-sourced deals are instantly labeled in Linear for easy reporting
- Your team can filter and prioritize deals by campaign source
- You get clear attribution between marketing spend and revenue impact
Setup
Build it in a few focused steps.
- 1Connect Linear to Notis.
- 2Ask Notis: 'Give me a webhook URL for campaign result tracking.'
- 3Set up your marketing tool (HubSpot, Marketo, etc.) or custom script to call that webhook when a campaign closes with results.
- 4Tell Notis: 'Create a Linear label for each campaign and apply it to all issues sourced from that campaign.'
- 5Test by triggering a campaign webhook manually and verifying the label appears on campaign-sourced issues.
Questions about this workflow
How does Notis match campaign results to Linear issues?
Include lead or account info in the webhook payload. Tell Notis: 'Match by account name or contact email, then apply the campaign label.' Your matching logic.
Can I track campaign cost along with the label?
Yes. Include cost in the webhook payload. Tell Notis: 'Store campaign cost in the label description or a separate issue note.' It preserves that context.
What if multiple campaigns sourced the same deal?
Tell Notis: 'Apply all applicable campaign labels.' It can label one issue with multiple campaigns.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Salesforce to Linear. A trigger fires from one place; an action lands in another.
Salesforce triggers
Linear actions
Account Created or Updated
Triggers when an Account is created or updated in Salesforce. Uses LastModifiedDate high-watermark to capture both creations and updates.
Create linear attachment
Creates a new attachment and associates it with a specific, existing linear issue.
Contact Updated
Triggers when an existing Salesforce Contact record is modified. Emits changed fields alongside relevant timestamps.
Create a comment
Creates a new comment on a specified linear issue.
Record Updated (Generic SObject)
Triggers when monitored fields change on any Salesforce SObject. You specify the SObject type and which field values should be returned in the payload. The trigger uses SystemModstamp to detect changes regardless of which specific field changed.
Create linear issue
Creates a new issue in a specified linear project and team, requiring a title and description, and allowing for optional properties like assignee, state, priority, cycle, and due date.
New Contact Trigger
Triggers when a new Contact is Created in Salesforce.
Get create issue default params
Fetches a linear team's default issue estimate and state, useful for pre-filling new issue forms.
New Lead Trigger
Triggers when a new Lead is created in Salesforce.
Create a label
Creates a new label in linear for a specified team, used to categorize and organize issues.
New or Updated Opportunity
Triggers when a Salesforce Opportunity is created or updated.
Delete issue
Archives an existing linear issue by its id, which is linear's standard way of deleting issues; the operation is idempotent.
Task Created or Completed
Triggers when a Task is created or when its status changes to Completed in Salesforce. Supports optional filtering by task Status or Subject.
Get all teams
Retrieves all teams from the linear workspace without requiring any parameters.
Download issue attachments
Downloads a specific attachment from a linear issue; the `file name` must include the correct file extension.
Connect any two apps with Notis in the middle.
Not just Salesforce and Linear. Any combination from 985+ integrations.
When this happens · Trigger
Do this · Action
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