Auto-Create and Label Issues for New Leads

Every new lead in Salesforce becomes a labeled GitHub issue in seconds—no copy-pasting, no manual tracking, no forgotten prospects. Your engineering team stays informed without context-switching.

Trigger

New Lead Trigger

Triggers when a new Lead is created in Salesforce.

GitHub logo

Action

Add labels to an issue

Adds labels (provided in the request body) to a repository issue; labels that do not already exist are created.

Why this helps

New leads get lost between Salesforce and your engineering backlog, leaving engineers unaware of time-sensitive customer work.

  • Leads appear automatically in your GitHub workflow without manual steps
  • Engineers see prospect context without checking Salesforce
  • Labels segment incoming leads (beta requests, integrations, feature requests)
  • Eliminates forgotten or delayed feature requests

Setup

Build it in a few focused steps.

  • 1Connect Salesforce and GitHub organizations to Notis
  • 2Ask Notis: 'When a new lead is created in Salesforce, create a GitHub issue and label it as a lead inquiry'
  • 3Specify the repository where issues should land and which labels apply
  • 4Choose where Notis sends run confirmations (Slack, email, etc.)
  • 5Test by creating a lead in Salesforce and verify an issue appears in GitHub within 1 minute

Questions about this workflow

Will this create duplicate issues if the same lead is entered twice?

Each Salesforce lead trigger creates one issue. If you create a duplicate lead record, you'll get a duplicate issue—ask Notis to add deduplication if you want to prevent that.

Can I customize the issue title and description based on lead data?

Yes. Notis will pull lead name, company, and source into the issue automatically.

What labels should I use?

Common ones: 'lead', 'sales-inquiry', 'feature-request', or 'integration-request'. Ask Notis to suggest labels based on your lead types.

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Salesforce to GitHub. A trigger fires from one place; an action lands in another.

Salesforce logo

Salesforce triggers

GitHub logo

GitHub actions

Account Created or Updated

Triggers when an Account is created or updated in Salesforce. Uses LastModifiedDate high-watermark to capture both creations and updates.

TriggerPolling

Accept a repository invitation

Accepts a pending repository invitation that has been issued to the authenticated user.

ActionInstant

Contact Updated

Triggers when an existing Salesforce Contact record is modified. Emits changed fields alongside relevant timestamps.

TriggerPolling

List repositories starred by the authenticated user

Deprecated: lists repositories starred by the authenticated user, including star creation timestamps; use 'list repositories starred by the authenticated user' instead.

ActionInstant

Record Updated (Generic SObject)

Triggers when monitored fields change on any Salesforce SObject. You specify the SObject type and which field values should be returned in the payload. The trigger uses SystemModstamp to detect changes regardless of which specific field changed.

TriggerPolling

List stargazers

Deprecated: lists users who have starred a repository; use `list stargazers` instead.

ActionInstant

New Contact Trigger

Triggers when a new Contact is Created in Salesforce.

TriggerPolling

Star a repository for the authenticated user

Deprecated: stars a repository for the authenticated user; use `star a repository for the authenticated user` instead.

ActionInstant

New Lead Trigger

Triggers when a new Lead is created in Salesforce.

TriggerPolling

Add email for auth user

Adds one or more email addresses (which will be initially unverified) to the authenticated user's github account; use this to associate new emails, noting an email verified for another account will error, while an existing email for the current user is accepted.

ActionInstant

New or Updated Opportunity

Triggers when a Salesforce Opportunity is created or updated.

TriggerPolling

Add app access restrictions

Replaces github app access restrictions for an existing protected branch; requires a json array of app slugs in the request body, where apps must be installed and have 'contents' write permissions.

ActionInstant

Task Created or Completed

Triggers when a Task is created or when its status changes to Completed in Salesforce. Supports optional filtering by task Status or Subject.

TriggerPolling

Add a repository collaborator

Adds a github user as a repository collaborator, or updates their permission if already a collaborator; `permission` applies to organization-owned repositories (personal ones default to 'push' and ignore this field), and an invitation may be created or permissions updated directly.

ActionInstant

Add a repository to an app installation

Adds a repository to a github app installation, granting the app access; requires authenticated user to have admin rights for the repository and access to the installation.

ActionInstant

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When this happens · Trigger

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