Automatically Create Hubspot Campaigns from External Events
When a webinar fills up or a lead magnet gets downloaded, Notis automatically creates a campaign in Hubspot—ready for follow-up sequences.
Trigger
Webhook received
Notis starts this workflow when an external tool or custom backend sends an HTTP request.
Action
Create a batch of campaigns
Creates up to 50 marketing campaigns in a single batch operation.
Why this helps
External events (webinars, downloads, form signups) happen but you forget to create corresponding campaigns in Hubspot, breaking your follow-up flow.
- Campaigns are created instantly when external events occur
- No manual campaign setup delays your follow-up sequences
- Reduces friction between external tools and Hubspot
- Keeps follow-up workflows timely and relevant
Setup
Build it in a few focused steps.
- 1Connect Hubspot to Notis and get your Notis webhook URL
- 2Configure your external tool (webinar platform, form tool, etc.) to POST to the Notis webhook URL when events occur
- 3Tell Notis: 'Create a Hubspot campaign when you receive a webhook for [event type]' or set up in Automations
- 4Choose your notification channel
- 5Notis receives the webhook and creates a campaign in Hubspot with the provided details
- 6Test by triggering the external event (e.g., register for a webinar) and verify the campaign is created
Questions about this workflow
What data should the webhook include?
At minimum: campaign name, description, and list of email addresses to add. Notis extracts and organizes the rest.
Can I map webhook fields to Hubspot campaign properties?
Notis handles field matching automatically, but you can refine it by asking Notis to map specific fields.
What if multiple webhooks fire in quick succession?
Notis batches them into a single campaign or creates separate campaigns based on your preference.
When this happens · Trigger
Do this · Action
Supported Triggers and Actions
Notis builds workflows that link Google Calendar to Hubspot. A trigger fires from one place; an action lands in another.
Google Calendar triggers
Hubspot actions
Attendee Response Changed
Polling trigger that fires when any attendee's RSVP changes to accepted, declined, or tentative. Returns attendee info and current status.
Add asset association
Associates an existing asset ('form', 'object list', or 'external web url') with a specified hubspot marketing campaign.
Event Canceled or Deleted
Triggers when a Google Calendar event is cancelled or deleted. Returns minimal data: event_id, summary (if available), and cancellation timestamp.
Add token to event template
Adds a new custom data token to an existing event template for a specified hubspot application, optionally populating a crm object property if objectpropertyname is provided.
Event Starting Soon
Triggers when a calendar event is within a configured number of minutes from starting. Returns event details, time remaining, attendees, and join links when available.
Archive email
Archives the hubspot email specified by `emailid` by moving it to the recycling bin, making it inaccessible unless restored.
Calendar Event Changes
**SOON TO BE DEPRECATED** - Use Calendar Event Sync (polling trigger) instead. Real-time webhook trigger for calendar event changes. Returns event metadata only. For full event data, use Calendar Event Sync (polling trigger).
Archive a batch of emails by ID
Archives multiple hubspot crm emails by id; ids must exist as archiving is irreversible.
Event Created
Polling trigger that fires when a new calendar event is created. Returns event ID, summary, start/end times, and organizer info.
Archive a batch of quotes by id
Archives a batch of existing, non-archived quotes by their ids; this action is irreversible and useful for managing outdated or irrelevant quotes.
Calendar Event Sync
Polling trigger that returns full event data including details, attendees, and metadata. For real-time notifications with basic info, use Calendar Event Changes (webhook).
Archive batch of companies by id
Archives a batch of companies by their unique ids; targeted companies must exist, not be previously archived, and this api operation is irreversible.
Event Updated
Triggers when an existing Google Calendar event is modified. Returns the event ID, change type, and the specific fields that changed with their previous and new values.
Archive batch of contacts by id
Archives a batch of existing contacts by their hubspot crm ids, rendering them inactive; this action is irreversible via the api and requires manual restoration or a separate unarchive endpoint.
Archive batch of deals by id
Archives a batch of existing deals by their unique hubspot ids, removing them from active views and reports (soft delete); archived deals may be restorable.
Connect any two apps with Notis in the middle.
Not just Google Calendar and Hubspot. Any combination from 985+ integrations.
When this happens · Trigger
Do this · Action
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