Email campaigns start when you tag Asana tasks

Tag a task as 'Ready to nurture.' Notis creates your HubSpot email automatically. One tag, one action, no back-and-forth.

Trigger

Tag Added to Task

Triggers when a tag is added to a task. Note: Asana's event structure is inverted for tag events — the resource is the task and the parent is the tag. So parent.gid gives the tag GID.

Hubspot logo

Action

Create a new marketing email

Creates a new marketing email in hubspot, allowing comprehensive configuration of content, recipients, sender details, a/b testing, scheduling, web version, and other settings; the internal `name` for the email is required.

Why this helps

Founders and ops teams tag work to organize priorities, but that metadata never leaves Asana. Marketing manually re-discovers the same work and re-decides what to email about. The org does duplicate triage, and timing slips.

  • Tags become actionable instantly—no marketing team has to re-read the same task
  • Email campaigns align with actual project priorities, not past assumptions
  • One tag replaces a Slack message plus follow-up emails

Setup

Build it in a few focused steps.

  • 1Connect both integrations.
  • 2Create an automation with trigger 'Tag Added to Task.'
  • 3Tell Notis: 'When the tag [Tag Name] is added, create a new marketing email in HubSpot with this subject line: [Your subject].'
  • 4Select your channel for notifications.
  • 5Add that tag to a test task—the email draft appears in HubSpot.

Questions about this workflow

Can I specify different emails for different tags?

Absolutely. Create separate automations for each tag. Or ask Notis: 'If tag is Urgent, use template A; if tag is Follow-up, use template B.'

Does Notis need to know all my tags in advance?

No. Any tag can trigger it. But for precision, specifying which tags matter keeps clutter down.

Can I add variables to the email (like task name)?

Yes. Say: 'Use the task title as the email subject' or 'Include the assignee's name in the body.'

When this happens · Trigger

Do this · Action

Supported Triggers and Actions

Notis builds workflows that link Asana to Hubspot. A trigger fires from one place; an action lands in another.

Asana logo

Asana triggers

Hubspot logo

Hubspot actions

Attachment Added to Task

Triggers when an attachment is added to a task.

TriggerInstant

Add asset association

Associates an existing asset ('form', 'object list', or 'external web url') with a specified hubspot marketing campaign.

ActionInstant

New Comment on Task

Triggers when a comment is added to a task in a project.

TriggerInstant

Add token to event template

Adds a new custom data token to an existing event template for a specified hubspot application, optionally populating a crm object property if objectpropertyname is provided.

ActionInstant

New Task Created

Triggers when a new task is created in a project.

TriggerInstant

Archive email

Archives the hubspot email specified by `emailid` by moving it to the recycling bin, making it inaccessible unless restored.

ActionInstant

Task Moved to Section

Triggers when a task is moved to a section in a project.

TriggerInstant

Archive a batch of emails by ID

Archives multiple hubspot crm emails by id; ids must exist as archiving is irreversible.

ActionInstant

Tag Added to Task

Triggers when a tag is added to a task. Note: Asana's event structure is inverted for tag events — the resource is the task and the parent is the tag. So parent.gid gives the tag GID.

TriggerInstant

Archive a batch of quotes by id

Archives a batch of existing, non-archived quotes by their ids; this action is irreversible and useful for managing outdated or irrelevant quotes.

ActionInstant

Task Updated

Triggers when a task is updated in a project.

TriggerInstant

Archive batch of companies by id

Archives a batch of companies by their unique ids; targeted companies must exist, not be previously archived, and this api operation is irreversible.

ActionInstant

Archive batch of contacts by id

Archives a batch of existing contacts by their hubspot crm ids, rendering them inactive; this action is irreversible via the api and requires manual restoration or a separate unarchive endpoint.

ActionInstant

Archive batch of deals by id

Archives a batch of existing deals by their unique hubspot ids, removing them from active views and reports (soft delete); archived deals may be restorable.

ActionInstant

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When this happens · Trigger

Do this · Action

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