The BMC is a one-page document that works through the fundamental elements of a business or product, structuring an idea, and helps you understand how the parts of your business work together. You can use it to: ✨ Design a new business model for your startup. 🖼️ Visualize an existing business model and communicate it in a simple way. This template includes: 📺 An explainer video 📖 A short how-to guide